Get Maximum Raffle Fundraising Benefits
Would you like to enhance the results that your organization can reap from your next raffle fundraiser?
Sure you would!
Probably the best way to enhance your results is to deal with your fundraiser as if it were a business.
Using the same tactics businesses use to stay profitable will ensure that your group will meet or exceed its financial goals easily.
So let’s have a look at some of the actions a business uses to meet their financial targets.
• Your Sales Crew
You’ve got to have people out there selling your tickets. To improve your results, get more volunteers for your organization. Ask current volunteers to recruit at least two more volunteers. Now you’re cooking!
• Attractive Offer
Make sure that your fundraiser has widespread appeal. The event should be fun and focused on your specific audience. And of course, the prize(s) should really rock!
• Have Discounts
Everyone loves a bargain. Jump-start your sales by offering an early-bird discount. You can offer discounts on multiple raffle ticket purchases.
• Joint Ventures
Partner up with other groups and non-profits. Look for ways to cross-promote each other’s fundraising efforts. As they say – two heads are better than one.
• Seek Publicity
It’s free, it’s easy, and it works wonders. Submit a press release to all relevant media. Make sure you state the who, what, when, where, and why of your event. Focus in on the human-interest angle that the media and public loves.
• Use the Internet
If your organization has a website or blog, use that as the hub of your internet marketing activities. Facebook is also a great way to promote.
• Be Everywhere
You need to be continually reaching out to new people. The more people you get in front of, the better (and more profitable.)
Seek out new audiences and venues to sell your raffle tickets. Set up a sales table at local grocery and major retail centers.
If you run your fundraising activities like a business, you’ll certainly maximize your results.