Supersize Your Raffle Results
Who else wants to “supersize” the results of your non-profit’s next raffle fundraiser?
You do! Of course!
In order to supersize your results, the best approach is to treat your fundraiser
just like a business.
Employ the same strategies and tactics a business uses to become profitable and your organization will meet or even exceed its financial goals with ease.
Let’s have a look at some of the actions a business uses to fulfill their financial goals.
• Build Your Sales Team
People have to be out there selling your raffle tickets. To ramp-up your results, get more volunteers for your team. Ask current volunteers to recruit at least two more volunteers. Now that’s supersizing!
• Have a Strong Offer
Make sure that your fundraiser has widespread and lots of appeal. The event should be fun and focused on your specific audience. And of course, the prize(s) should be really awesome!
• Have Discount Offers
Everybody loves getting a bargain. Kick-start your sales by offering an early-bird discount. You can offer discounts on multiple raffle ticket purchases.
• Form an Alliance
Partner up with other groups and non-profits. Look for ways to cross-promote each others fundraising efforts. As they say – “two heads are better than one.”
• Get Maximum Publicity
It’s free, easy, and it sure does works wonders. Submit a press release to all relevant media. Make sure you state the who, what, when, where, and why of your event. Drill-down on the human interest side that the public and media craves.
• Use the Internet!
If your organization has a website or blog, use that as the hub of your internet marketing activities. The social-media sites such as Facebook and Twitter are great ways to spread the word and encourage engagement.
• Be Everywhere
It’s so important to be continually reaching out to new people. The more people you get in front of, the better (and more profitable.)
Seek out new audiences and venues to sell your raffle tickets. Set up a sales table at local grocery and major retail centers.
If you run your fundraising activities like a business, you’ll certainly maximize your results.
Now, just say “SUPERSIZE it!”!